Mommy & Me: The JH Kids Collection

August 23, 2017

I am WILDLY EXCITED (hence the bold) about officially launching our #jhmommyandme collection. The proudest title that I hold is "Mommy" and my passion is designing, blend those two obsessions in my ninja (that I should be using more often) and out comes Jennifer Haley Kids!

I launched my first collection, pre-children, from home and shipped out of my garage. Zoey was then born and as she grew, so did Jennifer Haley Inc. Zoey was my biggest helper in the beginning stages of Jennifer Haley and also a big inspiration.

So 3 years ago I made our most popular bag at the time, the #mediumstrollfringe, in a mini version. This bag was so hard to keep in stock, thanks to Rachel Zoe wearing it a few years back at Super Saturday in the Hamptons & being spotted in , that I knew it was the right bag to make for kids.

It was a huge hit and even featured in InStyle but, with my brand just taking off and me trying to target my market, I went back to focus on women's handbags.

In addition to women's handbags I also introduced the first Jennifer Haley Moto Jacket that my talented husband Kurt helped me sketch out for samples. I was overwhelmed and honored by the demand for this jacket so during our 3rd re-order I requested a sample in Zoey's size. From the moment she slipped it on I knew we were going to officially launch the Kids Collection.

To round off the collection I then added a few others of our best sellers in mini. I made our #minibohemainfringe bag in Zoey/tween size in addition to our newest leather jacket for Fall children sizes 2-14.

I had so much fun shooting the first photoshoot with Zoey wearing all four items we sell and me being 9 months pregnant knowing our next shoot Cali will be joining her. So my family welcomes you all to visit and shop our proudest collection thus far. We look forward to so much greatness ahead.